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UK mobile users spend more time on retail apps than email

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The number of UK retail app downloads declined in 2024, according to Sensor Tower’s State of Mobile 2025 report.

The report highlights that retail app downloads in the UK in 2024 reached 185 million, but this represented a 4.1% fall from 2023’s numbers. 

https://www.retail-week.com/customer/uk-mobile-users-spend-more-time-on-retail-apps-than-email/7047958.article